LinkedIn Posts
Use Picmim to schedule professional LinkedIn content for your profile or Company Page. This guide covers the supported LinkedIn post formats, document-post workflow, and current publishing limits.
Overview
Picmim supports the main LinkedIn post types that map cleanly to LinkedIn's publishing API, including text, images, video, and document posts.
Supported Formats
LinkedIn publishing in Picmim is focused on the content formats teams most often schedule for professional audiences.
- Text-only posts.
- Image posts.
- Video posts.
- LinkedIn document posts, including carousel-style PDF/document posts.
Media Requirements
Choose the LinkedIn format that matches the asset you want to publish.
- Use image uploads for standard image posts.
- Use a video file for video publishing.
- Use one document file when creating a LinkedIn document post.
- Review the post preview so the document title and description read clearly in the feed.
Scheduling Behavior
LinkedIn posts are created in the Picmim editor and scheduled like any other network-specific post.
- Choose the LinkedIn profile or Company Page you want to publish to.
- Attach the correct media for the selected post format.
- Write the LinkedIn-specific post copy if needed.
- Schedule the post or publish it immediately.
Platform Limits
LinkedIn applies its own caption and attachment rules, and Picmim checks those limits before publishing.
- Standard posts can use text, image, or video attachments.
- Document posts accept one uploaded document per post.
- Document shares are best prepared as a single PDF or presentation file.
- Company Pages and personal profiles can both publish supported post formats when connected correctly.
Unsupported or API-Limited Features
Picmim supports shared links and LinkedIn document posts, but native LinkedIn article authoring is not available inside Picmim. For long-form article workflows, publish the article in LinkedIn itself and share the link if needed.
- Use document/PDF posts when you want the carousel-style LinkedIn presentation format.
- Use regular post links for article or landing-page distribution.
- Do not treat LinkedIn document posts as native LinkedIn article publishing.
Tips and Troubleshooting
If a LinkedIn post fails, check the selected account type, attached media format, and document file choice first.
- Confirm you are publishing to the intended profile or Company Page.
- Use one clean document file for LinkedIn document posts.
- Shorten the post copy if LinkedIn rejects the caption length.
- Reconnect the account if Company Page publishing permissions changed.